Bakers across the nation have been granted an extra week to submit their most prize-worthy creations for Britain’s Best Loaf 2025 and Britain’s Best Cake 2025.
The new entry deadline for both competitions is now set at Monday 17 March, meaning businesses can still join the latest editions of the annual events taking place at the NEC Birmingham early next month.
However, entries are limited meaning you need to get your lovely loaves and creative cakes in sooner rather than later to avoid disappointment.
On Monday 7 April, a panel of cake critics comprised of bakery owners, chefs, technical managers, and lecturers will congregate at the UK Food & Drink Shows to pore over slices of each participating cake. Their expert scrutiny will identify winners in eight different categories, which will go through to a final judging round to find the overall champion, proclaimed as Britain’s Best Cake.
A band of bona fide bread heads (baking experts) including an ISB specialist from Tesco, consultants with decades of experience, and several head bakers and technologists from leading firms will help judge Britain’s Best Loaf on Tuesday 8 April. They will be intensely inspecting, prodding, sniffing, and tasting all the entries across eight categories, leading up to the decision of who will be crowned the best bread in Britain.
What’s more, for the first time ever, we’ll be awarding Gold, Silver, and Bronze medals across all the categories ensuring more cakes and loaves receive the recognition they deserve.
Britain’s Best Cake 2025
Date: Monday 7 April 2025
Venue: UK Food & Drink Shows, NEC Birmingham
Categories: Brownie / Blondie, Classic Cake, Free-From Cake, Fruit Cake, Innovation, Mini Cakes, Occasion Cake, Traybake
Proudly sponsored by Dawn Foods, Kluman & Balter, Rainbow Dust, Sonneveld Group, and St. Ewe Free Range Eggs, Britain’s Best Cake 2025 aims to celebrate the sumptuous, sweet treats on offer ranging from crowd-pleasing carrot cakes and luxurious loaf cakes, to mind-blowing brownies and fabulous fruit cakes.
Get to know more about the 13 judges here and also check out five great reasons to enter the competition, which is now in its second year.
Britain’s Best Loaf 2025
Date: Tuesday 8 April 2025
Venue: UK Food & Drink Shows, NEC Birmingham
Categories: Flavoured Sourdough, Gluten Free, Innovation, International, Plain Sourdough, Seeded Sourdough, White, Wholegrain
Proudly sponsored by ADM Milling, Brook Food & Bakery Equipment, L&M Parnaby, and Rademaker, Britain’s Best Loaf 2025 shines a spotlight on the fantastic bread available from the nation’s bakeries, including showstopping sourdough, wonderful whites, and international-inspired goodies.
Familiarise yourselves with the 14 judges making up the panel this year and also read this article revealing how winning loaves are chosen.
The entry deadline for both competitions is Monday 17 March 2024. Entries cost £37+VAT.
To enter, or for more information on either competition, please visit their dedicated websites – britainsbestcake.co.uk or britainsbestloaf.co.uk.
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