Latest news

British Baker - Recall Waitrose Brioche Rolls - 2100x1400

Waitrose recalls brioche rolls due to plastic and metal contamination risk

2026-07-22T10:05:00+01:00

Customers are being advised not to eat the own-label chocolate chip brioche rolls from Waitrose and to return the eight-packs for a full refund

Wholebake snack bars made with nuts, chocolate, and dried fruit

Wholebake invests £3m in high-speed production lines

2026-07-22T07:37:00+01:00

Wrexham-based manufacturer is investing in heavily scaling up its production of snack bars due to a ‘structural change’ in the way consumers are snacking

Studio Thameswater - Joanne Hunter and Mark Needham in the windows of a gingerbread house

Entries encouraged for UK’s first-ever Gingerbread House Festival

2026-07-21T08:15:00+01:00

Bakers of all ages from across the nation are invited to enter the inaugural event in Cumbria this November, with cash prizes given to category winners

Matthews Cotswold Flour Regenerative eight grain flour next to jam and toast

Matthews Cotswold Flour launches three regenerative flours in Waitrose

2026-07-20T11:40:00+01:00

The family-owned miller has rolled out three new flours, furthering its ambition to transition its speciality flour range to regeneratively grown British grain by 2030

Summer ranges

Pistachio & raspberry patisserie

Sun, scrolling, and sweet treats: top bakery trends for summer 2026

2026-06-10T08:00:00+01:00

Gail's - Cheese, Tomato & Basil Savoury Bun - 2100x1400

New summertime bites rolled out by Bakery 79, Costa, Gail’s, and Paul Bakery

2026-06-17T11:09:00+01:00

Dunked N Loaded Custard Creams

Loaded doughnuts, cookie cups, and deep-dish pizza: M&S unveils bakery range for summer 2026

2026-05-28T11:39:00+01:00

St Pierre - All Butter Croissant Rolls ham egg - 2100x1400

From brioche to focaccia: new buns, rolls, and bread hit UK market for summer

2026-06-09T14:32:00+01:00

Ainsley Harriott with Cooplands chilli brownies

Cooplands teams up with Ainsley Harriott for spicy summer range

2026-06-04T11:31:00+01:00

Waitrose hot smoked salmon quiche

Scotch egg sandwiches and coronation chicken galore: nostalgia reigns in Waitrose summer range

2026-06-02T08:57:00+01:00

Le Café by Nicolas Rouzaud - Strawberry Sandwich - 2100x1400

Summertime sweetness: new biscuits, cakes, traybakes and more unveiled

2026-05-26T11:14:00+01:00

  • Sun, scrolling, and sweet treats: top bakery trends for summer 2026

  • New summertime bites rolled out by Bakery 79, Costa, Gail’s, and Paul Bakery

  • Loaded doughnuts, cookie cups, and deep-dish pizza: M&S unveils bakery range for summer 2026

  • From brioche to focaccia: new buns, rolls, and bread hit UK market for summer

  • Cooplands teams up with Ainsley Harriott for spicy summer range

  • Scotch egg sandwiches and coronation chicken galore: nostalgia reigns in Waitrose summer range

  • Summertime sweetness: new biscuits, cakes, traybakes and more unveiled

Reports

bakery-market-report-article-image 1

Bakery Market Report 2026

2026-04-28T10:31:00+01:00Sponsored by , , and , By

Getty Image -2248215872 - SolStock - 2100x1400

Bakery NPD Guide 2026

2026-02-25T08:30:00+00:00Sponsored by , , and , By

A selection of lovely looking baked goods

Top Bakery Trends 2026

2025-11-26T09:00:00+00:00Sponsored by , and , Paid for by , By

Inside a lovely looking bakery with loaves stacked on the walls

Bakery Retail Guide 2025

2025-02-26T09:00:00+00:00Sponsored by and , By

  • Bakery Market Report 2026

  • Bakery NPD Guide 2026

  • Top Bakery Trends 2026

  • Bakery Retail Guide 2025

Events

British Baker - Miso Caramel Hazelnut Brownie, Two Magpies Bakery - 3200x1800

Britain’s Best Cake 2026 winner revealed

2026-04-13T17:07:00+01:00

Imma the Bakery - Cantabrian Ugi - 2100x1400

Britain’s Best Loaf 2026 winner revealed

2026-04-14T16:54:00+01:00

A cake decorated to look like a Highland Cow

Full list of Britain’s Best Cake 2026 medal winners revealed

2026-04-17T09:02:00+01:00

British Baker - Pesto, Roasted Pepper & Mozzarella Babka by 31 Mallory Bakery won a gold medal

Full list of Britain’s Best Loaf 2026 medal winners revealed

2026-04-17T10:55:00+01:00

British Baker - Britain's Best Cake 2026 judging 1

Magic sponges and top frostings: photo gallery from Britain’s Best Cake 2025

2026-04-22T10:15:00+01:00

British Baker - Britain's Best Loaf 2026 judging - 210

Caught bread-handed: best moments from Britain’s Best Loaf 2026

2026-04-24T09:30:00+01:00

  • Britain’s Best Cake 2026 winner revealed

  • Britain’s Best Loaf 2026 winner revealed

  • Full list of Britain’s Best Cake 2026 medal winners revealed

  • Full list of Britain’s Best Loaf 2026 medal winners revealed

  • Magic sponges and top frostings: photo gallery from Britain’s Best Cake 2025

  • Caught bread-handed: best moments from Britain’s Best Loaf 2026

Webinar

A blonde, long-haired child eating bread

Webinar: How to bake on strength – enzyme solutions that keep dough in shape

2026-02-12T14:58:00+00:00Paid for by

If you want stronger dough and fewer headaches in real-world production, this session is for you.